Is J. Crew’s Apron Sexist?

by Brenda Pitt

J. Crew recently released a product for girls that has received some criticism: an apron. While boys are offered toys like “Boys’ Ridley’s Magic Tricks” or “Kid’s Color Block Notebook,” girls are not offered any toys at all. Instead, girls are offered nail polish and an apron. Redditer Miffy88 started the discussion on the product. While many children might want an apron, J. Crew discouragingly only suggests it to girls. That said, we could easily buy that apron for a boy!

 

The apron controversy seems a little misguided as the unsettling part isn’t the apron at all, but the fact that women aren’t offered toys or a notebook or a phone case; limiting the way girls interact intellectually and socially is damaging, and although they are just holiday gifts, these products are symptomatic of the way we view gender roles. So go ahead and look at all these adorable outfits and toys as gifts possibilities for all genders. All kids should get exactly want they want for the holidays, be it an apron or an R2D2 figurine. What do you think? Are these gift suggestions sexist?

 

Thanks to Reddit and imgur

Image via Country Living

You may also like

Get the print magazine.

The best of BUST in your inbox!

Subscribe to Our Weekly Newsletter

About Us

Founded in 1993, BUST is the inclusive feminist lifestyle trailblazer offering a unique mix of humor, female-focused entertainment, uncensored personal stories, and candid reporting that tells the truth about women’s lives.

©2023 Street Media LLC.  All Right Reserved.