1940s Summer Street Style

by Intern Jessica Butler


During sweaty-and-disgusting New York summers, all I want to wear is a bathing suit and flip flops. But these ladies, photographed in Rockefeller Center in 1944, offer up a viable and glamorous alternative. Photographed by Alfred Eisenstaedt (who shot that picture of a sailor dipping his dame for a kiss in Times Square on V-J Day) for LIFE magazine, this series entitled “Beautiful Girls in New York” is a killer documentation of vintage NYC street style. I’m in love with the mid-length dresses and bold prints—not to mention the ladies’ telling smiles, ranging from shy to beautifully broad.   






This is basically a masterclass in summer dressing.

Images: LIFE Magazine. Many thanks to the awesome blog Miss Moss

 

You may also like

Get the print magazine.

The best of BUST in your inbox!

Subscribe to Our Weekly Newsletter

.

About Us

Founded in 1993, BUST is the inclusive feminist lifestyle trailblazer offering a unique mix of humor, female-focused entertainment, uncensored personal stories, and candid reporting that tells the truth about women’s lives.

©2023 Street Media LLC.  All Right Reserved.