Tag » lingerie
Lane Bryant’s inspiring #ImNoAngel campaign is boldly challenging society’s beauty standards: The new ads feature popular models such as Ashley Graham and Marquita Pring (who we've had the honor of featuring in BUST) wearing Lane Bryant’s lingerie line Cacique. Lane Bryant, whose women’s clothes range from sizes 14 to 28, is taking a stab at the “Angel” title that Victoria’s Secret bestows on its famous ... Read More
Do you know what's hotter than really good sex? Having really, really comfortable underwear that makes you feel super sexy. These three feminist underwear brands are not only shrouded in comfort, but are also decked out with fem-friendly slogans, body positivity, and cute colors. Here's a run down of each brand, our fave pieces, and where you can buy them (and if right now you're wondering if you can pay rent, buy take out, and rock consent-friendly underwear all ... Read More
There is nothing quite as nice as slipping into a soft, comfy, these-fit-perfectly pair of underwear. Smooth organic cotton, toxin-free dye, and no sweatshops involved feels really great on the body—could such an undie exist? Sure can. At Pansy, the organic cotton underwear company out of San Leandro, CA has caught the eye of those in search of a sustainable line of lingerie and intimates. Now, Pansy has gained more positive attention for their new photo ... Read More
Lingerie shopping is tricky even in the best circumstances. Choosing between fits, style types, fabrics and colors can be exhausting on its own. But for those of us who don’t fall into the relatively narrow range of Caucasian skin tones that most "flesh" or "nude"-toned lingerie is manufactured for, things can be even more complicated. Seeing a huge need for skin-toned lingerie that could benefit all women of color, Ade Hassan founded Nubian Skin. The new ... Read More
Meet Elvia Lahman and Hannah Metz, founders of The Loved One. What began as a vintage wholesale business quickly blossomed into a popular online store and a series of pop-up shops in Los Angeles and New York. Priding themselves on their selection of quality vintage and American-made lingerie, the pair eventually settled into their own retail space in Pasadena. The Loved One now carries their own line of lingerie and a line of clothing reconstructed from vintage ... Read More
Artists Rachel Blodgett and Julian Farmar-Bowers share a deep appreciation for quality handmade items, which is a passion that fuels their unique brand, Serpent & Bow. Together, they lovingly produce Indigo, batik and naturally dyed handmade garments intended to stand the test of time.  Their work, along with contributions from other artists, has developed into Serpent & Bow, an artisan home business turning out a compelling collection of stunning ... Read More
12 is the new 16. This is what my branding professor preaches during class, while we watch Axe commercials. And it’s true that marketing strategists are targeting kids at younger and younger ages with “sexy” products, expecting little boys to care about attracting little girls with their nearly-natural musk. Even amongst those of us who are still shy the pertinent hormones,  sex has become a commercial object. That commercialization is first ... Read More
  A few weeks back, we were so thrilled to hear that Aerie, the teen lingerie store affiliated with American Eagle, will not be Photoshopping their models for their new Spring campaign titled #AerieREAL. The ad images feature models ranging in size, shape, and ethnicity (this range is vast relative to most competitors, although, to be honest, it still does not encompass the diversity of America’s teens). Well, there's a new ... Read More
  “Women always look for true love,” explains the commercial for the “True Love Tester,” a bra designed by Japanese lingerie company Ravijour. The bra contains within its stylish cups sensors that read and transmit a woman’s changes in heart rate via bluetooth to an app that calculates your “love level.” You guessed it: when the heart gets going, the bra gets unhooking.      In case you were worried ... Read More
If you don't have an overly-critical mother like the rest of us, don't worry--Microsoft is developing a bra that will tell you when you need to stop eating. Yes, I don't know who thought this would be a good idea either, but it's a thing so let's talk about it.  As you can see in the highly-scientific diagram above, the bra is lined with an EKG that alerts the wearer when their heart rate indicates stress. This alert comes via a handy-dandy app that ... Read More
Facebook_websiteTwitter_websitePinterest_websiteRSS_websiteTumblr_websiteIG_website

Search

Shop The BUSTShop