Tag » gender stereotypes
"Girls (should) have access to clothes that tell them that they can be and do anything."—this is the idea behind Princess Awesome, a clothing line that is destroying gender stereotypes by letting "girls decide what it means to be girly."  What started out as a simple Kickstarter campaign is now raising the bar for children's clothing everywhere.  Founders Rebecca Melsky and Eva St. Clair told Buzzfeed, "We're not sure who decided that girls (had) to choose between spaceships and ribbons, sparkles and science. Read More
In recent nifty gadget news, tech industries are releasing more and more products marketed towards women. Unsurprisingly, these new toys are mainly health and fitness trackers designed to be prettier and thus more appealing. Here’s where that aggravates us: First off, making your new fitness trackers look pretty for women because you think a couple of crystals will win us over is dumb. Utility products should  be about utility, not how much you can bling something out. Read More
It’s no secret that the western culture of masculinity puts pressure on guys to be over-the-top macho—an attitude which manifests itself in many ways, including cat-calling and a whole bunch of other unpleasant stuff.  Just think about the show Man vs. Food.  The name says it all: Adam Richman, the star, doesn’t just have to eat every meal, he has to conquer  it.  Masculine culture dictates that these guys are “real men” because they treat their food as something to be beaten. Read More
Are you still secretly five years old? Do you enjoy buying a cool toy every once in awhile? Are you frustrated at the lack of equal gendered-representation in the pink vs. blue toy world? If so, meet Dr. Ellen Kooijman and the people behind the #WeWantLeia campaign. Thanks to them, we have a few more fun, gender equal toys for kids and kids-at-heart. Kooijman, a geochemist from Stockholm, has always loved the LEGO brand, but didn’t quite love the lack of stereotype-free female minifigures. Read More
This morning, I started my day with a chuckle after stumbling upon New York Magazine's "39 Things We'll Miss About the Patriarchy, Which is Dead". The article came as a response to Slate Magazine's piece "The Patriarchy is Dead" (subtitle: Feminists, accept it.) (sub-subtitle: ugh, gross.) Check out a few of the things New York Magazine says they will miss the most about the dead-and-buried patriarchal structure: 1. The 200 abortion restrictions passed since 2011, closing 58 (or roughly 1 in 10) clinics. 3. Read More
In a recent article, the Wall Street Journal talked about the advances of new cleaning products and how they've changed to work even faster than ever, blah, blah, blah. More importantly though, WSJ decided to accompany the text of the piece with drawings of women, and only women, using these housekeeping items. Because as we all know, men can't complete such mundane tasks! Those are to be left to us helpless females. Men and women are equal and all, but who could bother a dude to wash a dish? Way to perpetuate the stereotype of women always cleaning up after their families. Read More
Since childhood, we’ve been taught over and over again – don't judge a book by its cover – but this seemingly golden maxim is getting harder to follow.  Earlier this month, we reported on the unyielding gendering of book covers. The trend is particularly persistent in young adult fiction, where “regular” books are marketed towards both genders, and then there are the books for girls: unabashedly decorated in frills, lace, and pink.  And accordingly, boys don’t read “girly” books, whereas girls often read across gender lines. Read More
  In some ways, Colorado has its act together: The State is making progress in the battle for same-sex unions, it has embraced that good ol’ swing-state status, and then there's all the recent weed stuff. But in matters concerning gender expression and healthy sexuality, they seem to have things ass-backwards. Now don’t misunderstand, dear reader, I was born and raised in that great square state. I loved growing up in such a beautiful place, but the skies were as open as (some) people’s minds were closed. Read More
It’s no secret that science isn’t exactly a female-dominated field, and the European Commission has taken notice. Although it was a well-intentioned effort, the commission launched their dud of a campaign just this week to urge women that they’ll, like, totally love science. With its not-even-slightly-catchy slogan, “Science: It’s a Girl Thing!”, the campaign inadvertently made a mockery of female intelligence with its sweeping generalizations regarding what will catch a girl’s attention. Read More