Almost every home product advertisement you can think of features a woman acting out a pretty stereotypical domestic role; you’d think all we spend our time doing was wiping counters and asking our rambunctious husbands and sons to take their shoes off. In the wake of the recent Super Bowl ad frenzy, comes this amazing parody video advertising a product called “Swiffle.” Bringing awareness to important subjects like reproductive rights, ... Read More
In some cultures, religious talismans and sacred objects are kept out of the hands of women for fear that females will rob them of their power, a power coded as “masculine.” And according to Harvard Business School’s Jill J. Avery, ours is one of these cultures... when it comes to our worshipful treatment of the products we consume.
While it might be relatively easy for women to appropriate products labeled as manly, like ... Read More
Until yesterday, I didn't know that camel toe was a problem that you needed a product to solve, but if you've been wondering how to stop your clothes from displaying your crotch crack, the Smoothgroove is here! Fashionista is reporting---with an understandable tinge of disbelief---that the front-wedgie-eliminating wonder (created by a woman named Susan Laurie) is finally available for purchase. SmoothGroove is like a sports cup that covers the vulva to make ... Read More